Open letter to FXstreet's Swiss brokers - Crown Forex S.A response
Hi everyone
Here you have the response to our Open letter to FXstreet's Swiss brokers from Crown Forex S.A CEO Mr. Shadi Swais.
I want to thank Crown Forex S.A and its CEO for their full and positive collaboration.
Francesc
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Hello Francesc,
The following are brief answers to your questions:
1. Is your company going to apply for a banking licence? Either yes or not, please explain why?
Due to the recent amendment in Swiss regulations, every Swiss Foreign Exchange broker must fall under the banking ordinance. Crown Forex has already started the process of obtaining a bank license with the Swiss Federal Banking Commission for the following reasons:
· Comply with the new regulations.
· Provide more security and higher standard services to our clients.
· To be able to expand our products to a wider selection of securities.
2. Are you keeping your clients reported? How will you inform about the new regulation and the impact on your business? Will you warn them in case that you don't get (or even ask for) the banking licence?
Crown Forex is one step ahead of the new amendment, as we have been working on the license for over a year now and we will our clients informed through newsletters regarding the status of the procedure. On the other hand, investors must be very careful when dealing with Swiss brokers that do not see the high importance of applying for a bank license. It is important to keep in mind that many small brokers will not be able to apply or even comply with the new regulations due to the huge financial requirements this type of license incurs.
3- A Swiss banking licence implies to meet higher capital - Sfr10 million ($9 million)- and/or organisational requirements. The licence also calls for Bank management members to meet certain professional standards. Do you think these measures could affect your company's business in some way?
As mentioned above, we are one step ahead of the new laws. Moreover, we decided to put all chances on our side:
· Crown Board of Directors is made up of skilled lawyers specialised in corporate law, who are already members of other banks and securities dealers.
· We will be raising the company share capital up to CHF 11.5 Mil in the next six weeks, aiming to a 25Mil share capital target within the end of this year.
· Crown Forex management is assembled of highly experienced and motivated professionals.
· Additional specialized staff will be employed in order to support the private banking services that Crown will be providing in the beginning of 2009.
This change has already positively affected our business especially that all Crown VIP and institutional clients are already aware of our internal developments and have already entrusted even larger sums of investment with Crown Forex.
4 - Do you think SFBC taking over the regulatory control of Swiss FX brokers could be a breath of fresh air that may result in more investors joining the FX Market?
I personally think that it is high time the SFBC stepped into the picture in order to control the highly liquid and unregulated domain of Swiss Foreign Exchange brokers. With higher regulations such as a bank license, investors will be more confident to approach Swiss brokers than any other brokers. Needless to mention that at the same time, Swiss regulations became by far the most stringent and effective compared to other regulatory environments around the world.
5 - The U.S. has already started a similar process, what is your opinion on this? Is it affecting Swiss FX brokers business somehow?
The change in the US regulations consists mainly of higher capitalization requirements, while the Swiss regulations upgrade consists of the highest banking regulatory standards, accompanied of course by a much more significant capital requirement. You can add to that the unique Swiss bank secrecy Act that protects the investors’ interests, while in the US, the investors’ funds are always subject to the discretion of the US federal governing body.
6 - How do you see the M&A market in the FX industry? Do you expect important corporative movements in the next months? Would your company be on the bid side?
Well, there have been some mergers and acquisitions going on lately in the Forex industry. Most of them took place towards the end of the year 2007, where the Expo season was at its peak. Nevertheless, Crown Forex is not interested in bidding on anything yet, neither in offering some of its own shares on the market in spite of how fast and powerful the industry is.
7 - Would you like to add something else?
As a result in the regulatory ordinances in Switzerland, very few Swiss brokers will remain in the game, if I may say so, by the end of 2009. Probably only 5 or 6 brokers will survive out of all the brokers, whether medium or small.
On the other hand, the quality of the services that the remaining brokers/Banks will have to offer will be of very high standards, such as the services that Crown will provide to its clients.
Best regards
SHADI SWAIS
CEO
CROWN FOREX SA

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